Web Content Management. Systems, Features, and Best Practices - Helion

ebook

Autor: Deane Barker
ISBN: 978-14-919-0808-2
stron: 378, Format: ebook
Data wydania: 2016-03-22
Księgarnia: Helion

Cena książki: 126,65 zł (poprzednio: 147,27 zł)
Oszczędzasz: 14% (-20,62 zł)

Osoby, które kupiły tę książkę, wybierały także »

Looking to select a web content management system (CMS), but confused about the promises, terminology, and buzzwords? Do you want to understand content management without having to dive into the underlying programming? This book provides a clear, unbiased overview of the entire CMS ecosystem—from platforms to implementations—in a language- and platform-agnostic manner for project managers, executives, and new developers alike.

Author Deane Barker, a CMS consultant with almost two decades of experience, helps you explore many different systems, technologies, and platforms. By the end of the book, you’ll have the knowledge necessary to make decisions about features, architectures, and implementation methods to ensure that your project solves the right problems.

Learn what content is, how to compare different systems, and what the roles of a CMS team are
Understand how a modern CMS models and aggregates content, coordinates workflow, and manages assets
Explore the scope and structure of a CMS implementation project
Learn the process and best practices for successfully running your CMS implementation
Examine the practice of migrating web content, and learn how to work with an external CMS integrator

Osoby które kupowały "Web Content Management. Systems, Features, and Best Practices", wybierały także:

Windows Media Center. Domowe centrum rozrywki 66,67 zł, (8,00 zł -88%)
Ruby on Rails. Ćwiczenia 18,75 zł, (3,00 zł -84%)
DevOps w praktyce. Kurs video. Jenkins, Ansible, Terraform i Docker 190,00 zł, (39,90 zł -79%)
Przywództwo w świecie VUCA. Jak być skutecznym liderem w niepewnym środowisku 58,64 zł, (12,90 zł -78%)
Scrum. O zwinnym zarządzaniu projektami. Wydanie II rozszerzone 58,64 zł, (12,90 zł -78%)

Spis treści

Web Content Management. Systems, Features, and Best Practices eBook -- spis treści

Foreword
Preface
- Who Is This Book For?
- What Is Not in This Book?
- How Is This Book Organized?
- A Note on Generalities
- A Note on Nomenclature
- A Note on Sidebars
- A Note on Bias
- Conventions Used in This Book
- Safari Books Online
- How to Contact Us
- Acknowledgments
I. The Basics
1. What Content Management Is (and Isnt)
- What Is Content?
  - Created by Humans via Editorial Process
  - Intended for Human Consumption via Publication to an Audience
  - A Definition of Content
- What Is a Content Management System?
  - The Discipline Versus the Software
- Types of Content Management Systems
- What a CMS Does
  - Control Content
  - Allow Content Reuse
  - Allow Content Automation and Aggregation
  - Increase Editorial Efficiency
- What a CMS Doesnt Do
  - Create Content
  - Create Marketing Plans
  - Effectively Format Content
  - Provide Governance
2. Points of Comparison
- Target Site Type
- Systems Versus Implementations
- Platform Versus Product
- Open Source Versus Commercial
- Technology Stack
- Management Versus Delivery
- Coupled Versus Decoupled
- Installed Versus Software-as-a-Service (SaaS)
- Code Versus Content
- Code Versus Configuration
- Uni- Versus Bidirectional Publishing
- Practicality Versus Elegance, and the Problem of Technical Debt
3. Acquiring a CMS
- Open Source CMSs
  - Business Models of Open Source Companies
- Commercial CMSs
  - Licensing Models
  - Software Subscription
- Software-as-a-Service
- Build Your Own
- Questions to Ask
4. The Content Management Team
- Editors
- Site Planners
- Developers
- Administrators
- Stakeholders
II. The Components of Content Management Systems
5. CMS Feature Analysis
- The Difficulties of Feature Analysis
  - Fitness to Purpose
  - Do Everything Syndrome
  - The Whole Is Greater than the Sum of Its Parts
  - Implementation Details Matter
- An Overview of CMS Features
6. Content Modeling
- Data Modeling 101
- Data Modeling and Content Management
- Separating Content and Presentation
  - The Page-Based CMS
- Defining a Content Model
  - Content Types
    - Switching types
  - Attributes and Datatypes
  - Built-in Attributes
  - Attribute Validation
  - Using Attributes for Editorial Metadata
  - Content Type Inheritance
    - Partial type composition
  - Content Embedding
    - Rich text embedding
    - Blocks, widgets, and regions
    - Implications for page composition
- Relationships
- Content Composition
- Content Model Manageability
- A Summary of Content Modeling Features
7. Content Aggregation
- The Shape of Content
- Content Geography
  - Editorial Limitations on Geography
  - Secondary Geographies: Categories, Taxonomies, Tags, Lists, Collections, and Menus
  - The Tyranny of the Tree
- Aggregation Models: Implicit and Explicit
  - Should Your Aggregation Be a Content Object?
  - The URL Addressability of Aggregations
- Aggregation Functionality
  - Static Versus Dynamic
    - Search criteria in dynamic aggregations
  - Variable Versus Fixed
  - Manual Ordering Versus Derived Ordering
  - Type Limitations
  - Quantity Limitations
  - Permissions and Publication Status Filters
  - Flat Versus Hierarchical
  - Interstitial Aggregations
- By Configuration or by Code
- A Summary of Content Aggregation Features
8. Editorial Tools and Workflow
- The Content Lifecycle
- The Editing Interface
  - Content Findability and Traversal
  - Type Selection
  - Content Preview
    - The problem of personalization and preview
  - Editing Interface Elements
    - Validation
    - Rich text editing
    - Reference content selection
    - In-context help and documentation
- Versioning, Version Control, and Version Labels
  - Version control
- Dependency Management
- Content Scheduling and Expiration
  - Changeset Publication
  - Content Expiration
- Workflow and Approvals
  - Approvals
  - Workflow
- Collaboration
- Content File Management
  - Adding Content Files
  - Content Association
  - Image Processing
- Permissions
  - Users
  - Objects
  - Actions
  - Permission conflict resolution
- A Summary of Editorial Tools
  - Content Traversal and Navigation
  - Type Selection
  - Content Preview
  - The Editing Interface
  - Versioning, Version Control, Scheduling, and Expiration
  - Workflow and Approvals
  - Content File Management
  - Permissions
9. Output and Publication Management
- The Difference Between Content and Presentation
- Templating
  - Templating Philosophy
    - URL mapping and the operative content object
  - Templating Language Functionality
    - Simple token replacement
    - Limited control structures
    - Native programming language
  - The Surround
    - Context in the surround
  - Template Selection
  - Template Abstraction and Inclusion
  - Template Development and Management
  - Responsive Design and Output Agnosticism
- Publishing Content
  - Coupled Versus Decoupled Content Management
    - Which is the default architecture?
    - The argument for decoupling
  - Decoupled Publishing Targets
    - Delivery environment synchronization
- A Summary of Output Management and Publication Features
  - Architecture
  - Templating
  - Decoupled Publishing
10. Other Features
- Multiple Language Handling
  - Nomenclature
  - Language Detection and Selection
- Language Rules
  - Language Variants
  - Beyond Text
  - Editorial Workflow and Interface Support
  - External Translation Service Support
- Personalization, Analytics, and Marketing Automation
  - Anonymous Personalization
  - Analytics Integration
  - Marketing Automation and CRM Integration
- Form Building
  - Form Editing Interfaces
  - Form Data Handling
- URL Management
  - Historical URLs, Vanity URLs, and Custom Redirects
- Multisite Management
- Reporting Tools and Dashboards
- Content Search
- User and Developer Ecosystem
11. APIs and Extensibility
- The Code API
  - Event Models
- Plug-in Architectures
- Customizing the Editorial Interface
  - Customizing Rich Text Editors
- Repository Abstraction
- Pluggable Authentication
- Web Services
- Scheduled or On-Demand Jobs
III. Implementations
12. The CMS Implementation
- Principle Construction Versus Everything Else
- Types of Implementations
- Preimplementation
  - Discovery and Preimplementation Artifacts
  - Developing the Technical Plan
    - Taking the organization and the team into account
    - The urge to generalize
- The Implementation Process
  - Environment Setup
  - Installation, Configuration, and Content Reconciliation
  - Content Modeling, Aggregation Modeling, and Rough-in
  - Early Content Migration
  - Templating
    - Surround templating
    - Object templating
  - Non-Content Integration and Development
    - The practice of content integration
  - Production Environment Planning and Setup
    - Hosting models
    - Hosting environment design
  - Training and Support Planning
  - Final Content Migration, QA, and Launch
13. Content Migration
- The Editorial Challenge
- Automated or Manual?
- The Migration Process
  - Extraction
  - Transformation
  - Reassembly
  - Import
  - Resolution
  - QA
- Migration Script Development
  - Content Velocity and Migration Timing
- A Final Word of Warning
14. Working with External Integrators
- Engagement Models
  - CMS Vendor Professional Services
- Sales and Scoping
  - Preimplementation Artifacts
- Costs
- Written Agreements
  - The Statement of Work
    - What is being done?
    - When is it being done?
    - How much will it cost?
- Production
  - Team Proximity and Dedication
  - Development and Testing Infrastructure
  - Project Communication and Check-in
  - Work Acceptance and QA
  - Content Development
- Training and Support
- A Final Word
15. Where Content Management Is Going
- Fewer Open Source CMSs Will Get Traction
- Decoupling Will Make a Comeback
- Focus on Marketing Tools and Integration Will Increase
- Entry-Level SaaS Will Eat Away the Lower End of the Market
- Multichannel Distribution Will Increase
- Distributed Content Intake Will Start to Grow
Afterword
- Next Steps
Index